With the launch of the ChatGPT chatbot, companies have started competing in mastering artificial intelligence by adding AI features to their products. Earlier this year, Google introduced Bard, an AI-powered chatbot similar to ChatGPT. Following that, Microsoft directly integrated ChatGPT into Bing, including the AI image generator based on Dall-E, as did OpenAI.
On Thursday, Google announced that it has begun inviting the first users from the waiting list to try the new Google Search Generative Experience (SGE). “Today, we’re starting to open access to Search Labs, a new program for early access to Google’s experiments,” wrote Google.
At the annual Google I/O developer conference, Katie Edwards, Vice President of Development at Google, stated that with standard Google search, people have to break down complex queries into multiple questions, search for information on websites, and formulate the answers in their heads. With SGE, artificial intelligence can do all that for you.
Unlike regular Google search, which displays a list of links, SGE uses AI to answer your questions directly on the Google search webpage.
Google obtains this information from websites and references the sources used to create the answer. In SGE, you can also ask additional questions to obtain more accurate results.
Who will have access to Google’s new programs?
Currently, SGE is not open to everyone and requires registration in Google Search Labs. Search Labs is currently available only to a limited number of people in the United States and only in English. We hope that this opportunity will become available for Eastern Europe in the near future as well.
It’s worth noting that you can test the novelty in the Google Chrome browser on desktop or in the Google mobile app.
How to join the Google Search Labs waiting list to be among the first who can test Google SGE?
To join the waiting list for Search Labs, follow these steps:
👉 Open the Chrome browser on your computer or the Google app on your mobile device.
👉 Sign in to your Google account.
👉 Open a new tab in the browser.
👉 A Labs icon 
will appear in the upper right corner if Labs are available to you.
👉 If the Labs icon is present, click on it, then click “Join the waiting list.”
You will receive an email when Labs become available.
So, what does Google’s new search marvel look like?
🔎 In the search field, the query “What is SEO?” was entered.
The artificial intelligence generated a general response, briefly describing the definition of the term “SEO” and providing basic information about the types and forms of SEO.
🔎 The query “Reebok sneakers” AI gave short information about the Reebok company, as well as a list of popular Reebok sneaker models. Furthermore, images of trendy models with prices and links to online stores where they can be purchased were displayed.
🔎 If you decide to purchase a surfboard online, the artificial intelligence of Google’s updated search engine will not only provide information about prices and stores but also offer advice on what specific factors to consider when making an online purchase.
🔎 Don’t know how to solve a Rubik’s Cube? The AI will provide a detailed step-by-step instruction. And if that’s not enough, you can separately review the resources that the AI used to form the answer.
It is important to note that Google warns about the possibility of errors in the responses generated by the AI and that the accuracy may vary. Therefore, they advise against relying on AI for the provision of medical, legal, financial, or other professional services.
